Old Bay X GF Float
Goldfish
2024
Long story short, our original brand act got scrapped due to the unfortunate collapse of a bridge into the Chesapeake Bay. The client rebriefed us to make a simple pool float, so naturally, we went a little overboard. We built a massive, six-person floatie featuring a custom cooler for your "goldfish", eight cup holders for your "snacks", and a detachable Old Bay float. Then, we gave them all away.
Nearly 150,000 entries in giveaway (most in goldfish history)