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Skies to Pies

Papa Johns
2026

When Spirit died, so did its loyalty program, leaving millions of members with thousands of points that are effectively useless. So, Papa Johns found a home for stranded Spirit flyers with “Skies to Pies,” turning their now-useless Spirit loyalty into something better by welcoming them into Papa Rewards with  free pizza.

200+ media placements
1.5B + earned impressions
293M + seach results
309K + organic social impressions



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